Listen to the podcast featuring Mr Mohamed Laghrari, Chairman and Chief Executive Officer of ALH Holding, a guest on Éco Leaders, presented by Ouadih Dada.

In this discussion, he outlines the Group’s roadmap up to 2034.

He sets out a bold ambition, underpinned by major upcoming events – notably the 2030 World Cup – and driven by long-term investments focused on high-impact sectors.

This ambition is also reflected in the Group’s commitment to strengthening its presence in West Africa, by placing ‘Made in Morocco’ at the heart of regional development dynamics.